Streamline Content Management System Gives New Twist To News Headlines With Real-Time Stats

Readers decide what's the scoop of the day
with What The Papers Say

UK website What The Papers Say has launched a Readers' Choice chart of news stories that continually re-orders the day's headlines according to the number of times they have been read. So the top story is not chosen by the editor, but by the readers themselves - and it will keep changing with every click.

Readers' Choice is made possible by the Statistics Console module of Streamline, the entirely web-based content management system published by inframes.com ltd.

Daniel Rosewarne, chief technical officer of inframes.com, comments: "No single newspaper can give you a view of the news without pre-supposing what you are interested in. But with Readers' Choice, every click raises one story nearer to the top of the pile while consigning another to the bottom".

Streamline is an internet content management system packaged in eight modules: Content Store; Banner Store; E-Commerce Centre; Poll, Quiz & Survey Generator; Email Subscription Manager; Statistics Console; Role-based Administration Centre and Content Classification Chart. It is designed to publish personalised content to multiple channels - email, web, WAP etc - instantaneously. Streamline impacts online businesses from top to bottom, from the creation of pages to analysis of stats, providing plain English reports to key management personnel every day.

What The Papers Say (www.wtps.co.uk) is aimed at independent-thinking people who don’t have time to trawl the newspapers, comments creative director Jon Ewing. "Our readers can have What The Papers Say emailed to them free every weekday morning," he says, "and when a story grabs them, they click a link to find out a little bit more. It's great fun to guess which stories are going to get the highest clicks - watching David Beckham's metatarsal jostle for position against Kylie Minogue's backside."

About inframes.com
inframes.com is an independent company formed by ex-Scoot developers, Jon Ewing and Daniel Rosewarne in 1999. The company is dedicated to providing creative internet technology services to webmasters and corporates whilst delivering an enjoyable and useful experience to the end-user. The company's headquarters are at: Huntingdon House, 35 Field Road, Reading, RG1 6AP.